Privacy Policy

This Privacy Policy describes how IK Multimedia Productions s.r.l. (collectively, “IK,” “we,” “us,” or “our”) collects, uses, shares, and safeguards personal information on our websites and mobile applications (collectively, “Sites”). Among other things, this Privacy Policy applies to our personal information processing practices on Tone Net (“Tone.net Platform”) and the IK Multimedia User Area (“User Area”). This Privacy Policy also tells you about your rights and choices with respect to your personal information, and how you can reach us to get answers to your questions. You can jump to particular topics by going to the headings below:

 

Types Of Information We Collect.
Use And Processing Of Information.
Sharing Of Information.
Your Use of Third Party Services.
Your Choices and Rights.
Authorized Agent.
How We Protect Personal Information.
Other Important Information.
Contact Information.

 

Types Of Information We Collect

The following provides examples of the type of information that we collect from you and how we use that information.

Context Types of Data Primary Purpose for Collection 
and Use of Data
Account Activity If you have an account, you may provide us with personal information when you upload content to the Site, post comments, or participate in discussions with other users. We base the collection and use of this information on your consent.
Account Information (Public) When you create an account, you may be able to upload certain personal information that will be made public to other users. For example, if you have a Tone.net Platform account you may choose to provide a profile photo, cover picture or avatar, a short biography of yourself, your musical preferences, and the equipment you use – all of which will be publicly available to other Tone.net Platform users. We base the collection and use of this information on your consent.
Account Registration We collect your name, and contact information, and public username when you create an account. We may collect your tax code, VAT number or other fiscal data for issuing the invoice if you provide it to us. We also collect information relating to the actions that you perform while logged into your account. Information collected during Account Registration can be used to manage payment transactions, manage your use of the Tone.net Platform, and track your billing history. We collect this information in order to perform our contract to provide services to you and in order meet our legal obligations (e.g. tax purposes). We may use your age to determine whether you are eligible to sign up for an account. If you believe we made an account eligibility decision in error, you may contact us at privacy.ik@multimedia.com.
Cookies and first party tracking We use cookies and clear GIFs. “Cookies” are small pieces of information that a website sends to a computer’s hard drive while a web site is viewed. See our Cookie Policy for more information. Necessary cookies help make a website usable by enabling basic functions such as page navigation and access to secure areas of the website. The website cannot function properly without these cookies. We have a legitimate interest in making our website operate efficiently.
Cookies and Third-Party Tracking We participate in behavior-based advertising and analytics, this means that a third party uses technology (e.g., a cookie) to collect information about your use of our website so that they can provide advertising about products and services tailored to your interests on our website, or on other websites. See our Cookie Policy for more information. Where required by law, we base the use of third-party cookies upon consent.
Demographic Information We may collect personal information, such as your age. We use this information to comply with our legal obligations. We also have a legitimate interest in understanding our users, providing tailored services, and maintaining a safe and secure environment.
Email Interconnectivity If you receive email communications from us, we use certain tools to capture data related to when you open our message, click on any links or banners it contains and make purchases. Where required by law, we base the collection of email interconnectivity upon consent. .
Feedback/Support If you provide us feedback or contact us for support we will collect your name and e-mail address, as well as any other content that you send to us, in order to reply. If you have an account with us, we use this information to complete our contract to provide you with services. In all other cases, we have a legitimate interest in receiving, and acting upon, your feedback or issues.
Location Data When you use certain features, we may collect data about your general location (e.g. IP address). We use this data to provide you with location-based services (such as advertising and personalized content). Where required by contract or law, we base the collection and use of this information on your consent.
Mailing List When you sign up for one of our mailing lists we collect your email address and your country. We share information about our products and services with individuals that consent to receive such information..
Mobile Devices We collect information from your mobile device such as unique identifying information broadcast from your device when visiting our website or when visiting one of our stores. We have a legitimate interest in identifying unique visitors, and in understanding how users interact with us on their mobile devices.
Music Metadata We collect information about the music you upload to Tone.net Platform including the sound recording title, the name of the artist, the sound recording copyright owner(s). We use this information to comply with our legal obligations. We have a legal obligation to provide this information to regulatory authorities, including the Mechanical Licensing Collective. You can learn more about the Mechanical Licensing Collective by vising their website.
Order Placement We collect your name, address, e-mail address, phone number, and credit card number when you place an order. We use your information to provide you with products or services. These data are necessary for the execution of the contract.
Partner Promotion and Contests We collect information from you or from our partners that you provide as part of a co-branded promotion with another company. We may also collect information about you in order to notify you if you are selected as the winner of a contest. We collect this information from individuals who consent to the direct collection of information by IK or sharing of such information by our partners. We also have a legitimate interest in fulfilling our promotions.
Surveys When you participate in a survey we collect information that you provide through the survey. If the survey is provided by a third party service provider, the third party’s privacy policy applies to the collection, use, and disclosure of your information. We base the collection and use of this information on your consent. We also have a legitimate interest in understanding your opinions, and collecting information relevant to our organization.
Web logs We collect information, including your browser type, operating system, Internet Protocol (IP) address (a number that is automatically assigned to a computer when the Internet is used), domain name, click-activity, referring website, and/or a date/time stamp for visitors. Where required by law, we base the collection and use of this information on your consent. We also have a legitimate interest in monitoring our networks and the visitors to our websites. Among other things, it helps us understand which of our services is the most popular.
Website interactions We use technology to monitor how you interact with our website. This may include which links you click on, or information that you type into our online forms. This may also include information about your device or browser. Where required by law, we base the collection and use of this information on your consent. We have a legitimate interest in understanding how you interact with our website to better improve it, and to understand your preferences and interests in order to select offerings that you might find most useful. We also have a legitimate interest in detecting and preventing fraud.

 

In addition to the information that we collect from you directly, we may also receive information about you from other sources, including third parties, business partners, our affiliates, or publicly available sources.

 

Use And Processing Of Information.

In addition to the purposes and uses described above, we use information in the following ways:

  • To provide, improve and develop our Sites.
  • To manage and maintain your IK Multimedia account and allow you to access and use the Sites. Your username and password are used to identify you when you access the Sites. Your device identifiers are used to grant you control over the devices that have access to your profile.
  • To identify you as the author of the content you upload, comments you post and/or other contributions you make to the Sites.
  • To provide you with statistics and insights into the activity of other users who interact with your content.
  • To carry out surveys, research and tests on functions under development, analyze the information we collect to evaluate and improve products and services, develop new functions and carry out review and troubleshooting activities.
  • Your email address will be used to send you service updates and notifications relating to your account and to respond to any comments or requests you may have.
  • Your age is used to implement age-appropriate restrictions and maintain a safe and secure environment.
  • To detect and prevent fraud, spam, abuse, security incidents or other suspicious activities. Verify and authenticate your identity and prevent unauthorised and/or illegal activities.
  • To extend the protection and safety of products and services.
  • To conduct security surveys and risk assessments.
  • To prevent or take action against activities that are, or may be, in breach of the Terms of Use, the Community Rules or applicable law.
  • To improve your experience with the Sites by providing customized content, tips and features. Customize the content and measure the performance of each email or message we send in the app.
  • To run competitions, contests, or other promotional activities or events sponsored or managed by IK Multimedia.
  • To carry out targeted marketing for IK Multimedia products both on and off the Sites and to measure the success of these advertising campaigns. When you view our advertisements on third-party websites or apps, we may collect directly, or through third parties engaged by us, information that your browser or mobile app makes available while you are watching the advertisement (e.g. IP address, URL reference, browser details, time of request), as well as information relating to any subsequent purchases of products and services. We encourage you to read the privacy policies of these third-party websites so that you can find out what information they collect and how to withdraw your consent to its processing.
  • In addition, we may use your data for other purposes, provided that you have received prior notice of this and have given your consent. The data we process on the basis of your consent depends on the purpose of your consent.

Although the sections above describe our primary purpose in collecting your information, in many situations we have more than one purpose. For example, if you complete an online purchase we may collect your information to perform our contract with you, but we also collect your information as we have a legitimate interest in maintaining your information after your transaction is complete so that we can quickly and easily respond to any questions about your order. As a result, our collection and processing of your information is based in different contexts upon your consent, our need to perform a contract, our obligations under law, and/or our legitimate interest in conducting our business.

In any case, the maximum data retention period will be 10 years after the transaction is complete.

 

Sharing Of Information.

In addition to the specific situations discussed elsewhere in this policy, we disclose information in the following situations:

  1. Affiliates and Acquisitions. We may share information with our corporate affiliates (e.g., parent company, sister companies, subsidiaries, joint ventures, or other companies under common control). If another company acquires, or plans to acquire, our company, business, or our assets, we will also share information with that company, including at the negotiation stage.
  2. Fender Musical Instruments Corporation. We may share your information with Fender Musical Instruments Corporation for marketing purposes. We will only share this information with your consent and as limited to products developed under license from Fender.
  3. Other Disclosures with Your Consent. We may ask if you would like us to share your information with other unaffiliated third parties who are not described elsewhere in this policy.
  4. Other Disclosures to Maintain Legal and Regulatory Compliance in Accordance with Law, Legal Process. We may disclose information in response to subpoenas, warrants, or court orders, or in connection with any legal process, or to comply with relevant laws. We may also share your information in order to establish or exercise our rights, to defend against a legal claim, to investigate, prevent, or take action regarding possible illegal activities, suspected fraud, safety of person or property, or a violation of our policies, or to comply with your request for the shipment of products to or the provision of services by a third party intermediary.
  5. Public. Some of our websites, including Tone.net Platform, may provide the opportunity to post comments, or reviews, in a public forum. If you decide to submit information on these pages, that information may be publicly available. For example, any information on your public profile will be accessible to other users of the Tone.net Platform, who will be able to see the information on your profile, listen and comment on any of your published content, add themselves to your list of followers and see that you are following them. Similarly, if you comment on any content on the Tone.net Platform, your comments will be visible to all other users.
  6. Partner Promotion. We may offer contests, sweepstakes, or other promotions with third party partners. If you decide to enter a contest, sweepstakes, or promotion that is sponsored by a third party partner the information that you provide will be shared with us and with them. Their use of your information is not governed by this privacy policy. This data will only be shared with express consent.
  7. Service Providers. We share your information with service providers. Among other things service providers help us to administer our website, conduct surveys, provide technical support, process payments, and assist in the fulfillment of orders.

 

Use of Third Party Services

While browsing or using the Sites, you may use services provided by third parties such as:

  • SoundCloud Widget: for the use of audio content
  • YouTube widget: for the use of video content

 

Your Choices

You can make the following choices regarding your personal information:

  1. Account Management. If you register an account, you can manage the content and information you share through your Account Settings, including your username, profile photos, music preferences, and instrumentation used. It is your responsibility to ensure that you keep your settings up to date.
  2. Account Deletion. You can delete your account from the Account tab within Settings. If you delete your account, all of the data associated with it, with the exception of the content you have uploaded, will be deleted and non-recoverable. The content you have uploaded and the data related to the use of this content (e.g. download rankings) will be stored on the relevant platform because -as specified in the terms and conditions of use- we may share free content uploaded by users without making any profit and the user, by uploading their content, accepts this principle. Please note that even if you delete your IK Multimedia account, it is possible that for a limited period of time your information will continue to be displayed in Internet search results if the search engine maintains a temporary cache. Search engine caching processes are beyond the control of IK Multimedia and therefore we cannot be held responsible for information that remains in the search engine cache after the information has been deleted from the Sites.
  3. Access To Your Personal Information. You may request access to your personal information by contacting us at the address described below. In some cases, you may request access to such information in a portable format. If required by law, upon request, we will grant you reasonable access to the personal information that we have about you. . Note that California residents may be entitled to ask us for a notice describing what categories of personal information (if any) we share with third parties or affiliates for direct marketing.
  4. Changes To Your Personal Information.. We rely on you to update and correct your personal information. Most of our websites allow you to modify or delete your account profile. If our website does not permit you to update or correct certain information, you can contact us at the address described below in order to request that your information by modified. Note that we may keep historical information in our backup files as permitted by law.
  5. Deletion Of Your Personal Information. Typically we retain your personal information for the period necessary to fulfill the purposes outlined in this policy unless a longer retention period is required or permitted by law. In any case, we will retain your personal information for no longer than ten years after account deletion or completion of the transaction. You may, however, request information about how long we keep a specific type of information, or request that we delete your personal information by contacting us at the address described below. If required by law we will grant a request to delete information, but you should note that in many situations we must keep your personal information to comply with our legal obligations, resolve disputes, enforce our agreements, or for another one of our business purposes.
  6. Objection to Certain Processing. You may object to our use or disclosure of your personal information by contacting us at the address listed below.
  7. Online Tracking. We do not currently recognize automated browser signals regarding tracking mechanisms, which may include "Do Not Track" instructions.
  8. Promotional Emails. You may choose to provide us with your email address for the purpose of allowing us to send free newsletters, surveys, offers, and other promotional materials to you, as well as targeted offers from third parties. You can stop receiving promotional emails by following the unsubscribe instructions in e-mails that you receive. If you decide not to receive promotional emails, we may still send you service-related communications.
  9. Revocation Of Consent. If you revoke your consent for the processing of personal information then we may no longer be able to provide you services. In some cases, we may limit or deny your request to revoke consent if the law permits or requires us to do so, or if we are unable to adequately verify your identity. You may revoke consent to processing (where such processing is based upon consent) by contacting us at the address described below.

Please address written requests and questions about your rights to privacy.ik@multimedia.com or call us at the Help Centre.

Note that, as required by law, we will require you to prove your identity. We may verify your identity by phone call or email. Depending on your request, we will ask for information such as your name, the last item or service that you purchased from us, or the date of your last email to us. We may also ask you to provide a signed declaration confirming your identity. Following a request, we will use reasonable efforts to supply, correct or delete personal information about you in our files.

In some circumstances, you may designate an authorized agent to submit requests to exercise certain privacy rights on your behalf. We will require verification that you provided the authorized agent permission to make a request on your behalf. You must provide us with a copy of the signed permission you have given to the authorized agent to submit the request on your behalf and verify your own identity directly with us. If you are an authorized agent submitting a request on behalf of an individual, you must provide us with a copy of the signed authorization letter. If we do not receive this information, the request will be denied.

 

How We Protect Personal Information

No method of transmission over the Internet, or method of electronic storage, is fully secure. While we use reasonable efforts to protect your personal information from unauthorized access, use, or disclosure, we cannot guarantee the security of your personal information. In the event that we are required by law to inform you of a breach to your personal information we may notify you electronically, in writing, or by telephone, if permitted to do so by law.

Some of our Sites permit you to create an account. When you do you will be prompted to create a password. You are responsible for maintaining the confidentiality of your password, and you are responsible for any access to or use of your account by someone else that has obtained your password, whether or not such access or use has been authorized by you. You should notify us of any unauthorized use of your password or account.

 

Other Important Information

The following additional information relates to our privacy practices:

  • Transmission Of Information To Other Countries. We transmit information between and among our affiliates and to service providers outside of the European Economic Area. As a result your information may be processed in a foreign country where privacy laws may be less stringent than the laws in your country. Nonetheless, where possible we take steps to treat personal information using the same privacy principles that apply pursuant to the law of the country in which we first received your information. By submitting your personal information to us you agree to the transfer, storage and processing of your information in a country other than your country of residence including, but not necessarily limited to, the United States and Canada. If you would like more information concerning our attempts to apply the privacy principles applicable in one jurisdiction to data when it goes to another jurisdiction you can contact us using the contact information below. You may also request a copy of any Standard Contractual Clauses we use for the transfer of your data outside of the EEA, which includes the categories of information transferred by contacting us using the contact information below.
  • Third Party Applications/Websites.. We have no control over the privacy practices of websites or applications that we do not own. We strongly advise you to read all third-party terms and conditions and privacy policies.
  • Changes To This Privacy Policy. We may change our privacy policy and practices over time. We will notify you of material changes to our privacy policy or privacy practices by posting the amended policy with an updated date on our Sites. If we make significant changes that materially affect your privacy rights, we will provide advanced notice and make that clear on the Sites, or by some other means of contact such as email, so that you are able to review the changes before you continue to use the Sites. Your continued access or use of our Sites after receiving the notice of changes, constitutes your acknowledgement that you accept the updated privacy policy.
  • Children. The use of our Sites are not permitted to minors under the age of 18, nor may they attempt to register an account or send personal data to IK. We do not knowingly collect any personal data from children under the age of 18, nor do we allow them to register an account. If we learn that we have collected personal information from a child under the age of 18, we will delete that information without delay. If you have reason to believe that we may have collected such personal data, please notify us immediately at privacy.ik@Ikmultimedia.com.
  • Information for California Residents. California law indicates that organizations should disclose whether certain categories of information are collected, “sold” or transferred for an organization’s “business purpose”(as those terms are defined under California law). You can find a list of the categories of information that we collect and share here. Please note that because this list is comprehensive it may refer to types of information that we share about people other than yourself. If you would like more information concerning the categories of personal information (if any) we share with third parties or affiliates for those parties to use for direct marketing please submit a written request to us using the information in the "Contact Information" section below. We do not discriminate against California residents who exercise any of their rights described in this Privacy Policy.
  • Notice of Financial Incentive under California Law. We offer our customers a rewards program that provides discounted prices on IK products (“JamPoints”). You are automatically enrolled in JamPoints when you become an IK Multimedia product owner. As a result, we use the personal information from your account and purchases to maintain your JamPoints account. Because JamPoints involves the collection of personal information, it might be interpreted as a “financial incentive” program under California law. The value of your personal information to us is related to the value of the discounted products that you obtain when you redeem points. This value is based on the expense related to offering those free or discounted products or services. You may withdraw or re-join from participating in JamPoints at any time from the JamPoints section of your User Area account. Visit the full JamPoints page to view full program rules, including how to join or withdraw.

 

Contact Information.

Please note that IK is acting as the controller of your personal information. If you have any questions, comments, or complaints concerning our privacy practices please contact us at the appropriate address below. We will attempt to respond to your requests and to provide you with additional privacy-related information.

Privacy.ik@ikmultimedia.com or dpo@ikmultimedia.com
Data Protection Officer, IK Multimedia Productions s.r.l.
Via dell’industria
Modena 46 41122

If you are not satisfied with our response, and are in the European Union, you may have a right to lodge a complaint with your local supervisory authority.

 

Effective Date: April 5, 2022

 

 

California Information Sharing Disclosure

California Civil Code Sections 1798.115(c), 1798.130(a)(5)(c), 1798.130(c), and 1798.140 indicate that organizations should disclose whether the following categories of personal information are collected, transferred for “valuable consideration,” or transferred for an organization’s “business purpose” (as those terms are defined under California law). We do not “sell” your personal information as that term is defined under California law. The table below indicates the categories of personal information we collect and transfer in a variety of contexts. Please note that because this list is comprehensive, it may refer to types of information that we collect and share about people other than yourself. For example, while we transfer credit card or debit card numbers for our business purpose in order to process payments for orders placed with us, we do not collect or transfer credit card or debit card numbers of individuals that submit questions through our website’s “contact us” page.

Categories of Personal Information We Collect To Whom We Disclose Personal Information for a Business Purpose
Identifiers - this may include real name, alias, postal address, unique personal identifier, online identifier, email address, account name, or other similar identifiers.
  • Advertising networks
  • Affiliates or subsidiaries
  • Business partners
  • Data analytics providers
  • Government entities, as may be needed to comply with law or prevent illegal activity, or in connection with licensing metadata for audio files including third-party copyrighted works uploaded to Tone.net.
  • Internet service providers
  • Joint marketing partners
  • Operating systems and platforms
  • Other Service Providers
  • Payment processors and financial institutions
  • Professional services organizations, this may include auditors and law firms
  • Social networks
Additional categories of personal information described in the California Customer Records statute (Cal. Civ. Code § 1798.80(e)) - this may include physical characteristics or description, credit card number, debit card number, and other financial information.
  • Affiliates or subsidiaries
  • Government entities, as may be needed to comply with law or prevent illegal activity
  • Other Service Providers
  • Payment processors and financial institutions
  • Professional services organizations, this may include auditors and law firms
Characteristics of protected classifications - his may include age.
  • Affiliates or subsidiaries
  • Government entities, as may be needed to comply with law or prevent illegal activity
  • Other Service Providers
  • Professional services organizations, this may include auditors and law firms
Commercial information - this may include information about products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies.
  • Advertising networks
  • Affiliates or subsidiaries
  • Business partners
  • Data analytics providers
  • Government entities, as may be needed to comply with law or prevent illegal activity
  • Internet service providers
  • Joint marketing partners
  • Operating systems and platforms
  • Other Service Providers
  • Payment processors and financial institutions
  • Professional services organizations, this may include auditors and law firms
  • Social networks
Internet or other electronic network activity information - this may include browsing history, search history, and information regarding an individual’s interaction with an internet website, application, or advertisement.
  • Advertising networks
  • Affiliates or subsidiaries
  • Business partners
  • Data analytics providers
  • Government entities, as may be needed to comply with law or prevent illegal activity
  • Internet service providers
  • Joint marketing partners
  • Operating systems and platforms
  • Other Service Providers
  • Payment processors and financial institutions
  • Professional services organizations, this may include auditors and law firms
  • Social networks
Geolocation data
  • Advertising networks
  • Affiliates or subsidiaries
  • Business partners
  • Data analytics providers
  • Government entities, as may be needed to comply with law or prevent illegal activity
  • Internet service providers
  • Joint marketing partners
  • Operating systems and platforms
  • Other Service Providers
  • Professional services organizations, this may include auditors and law firms
Professional or employment-related information (if you apply for employment with us)
  • Affiliates or subsidiaries
  • Government entities, as may be needed to comply with law or prevent illegal activity
  • Other Service Providers
  • Professional services organizations, this may include auditors and law firms
Inferences drawn from any of the information listed above
  • Advertising networks
  • Affiliates or subsidiaries
  • Business partners
  • Data analytics providers
  • Government entities, as may be needed to comply with law or prevent illegal activity
  • Internet service providers
  • Joint marketing partners
  • Operating systems and platforms
  • Other Service Providers
  • Payment processors and financial institutions
  • Professional services organizations, this may include auditors and law firms
  • Social networks

 

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